
2025 WILLITS FRONTIER DAYS SWEETHEART HORSEMANSHIP
SWEETHEART HORSEMANSHIP
Judging during show.
The winner is then crowned at the invite-only dinner in front of family, friends and supporters. It is there that she receives a silver belt buckle, silver spurs, silver tiara, engraved saddle, American flag chaps, flowers, and congratulations galore. Girls also earn 15 percent of their ticket sales, which makes competing for the title a great summer job, too.
The winner then gets to enjoy participating in the year’s following events including riding in the Grand Entry for the California Cowboys Professional Rodeo Association and Junior Rodeos, riding in the parade, helping move cattle in the arena, and posing with winners of other contests, as well as making many other appearances during the festivities. The winner is also encouraged to attend other state and local events to represent Willits Frontier Days, including high school rodeos, CCPRA and other circuit rodeos, local fairs, school functions and more.
The winner also joins the roster of past Sweethearts, at right, and is invited to all future dinners where the past Sweethearts are honored with roses and a group photo.